Marketing Specialist

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French / English
Techniparc Grand Île 39190, Villard-Bonnot France

Job purpose

We are looking for a dynamic candidate to join the team at BeFC to provide advice and strategies to help promoting BeFC’s products and achieve our business and marketing objectives.

Source and nature of management provided

Staff management responsibility

There is no expectation for the post holder to perform staff managerial duties.

Career and professional development activities

BeFC encourage and support the personal and professional development of our staff. Individual development needs will be identified through a regular review process.

Special conditions

From time to time, the post holder may be asked to assist with Continuing Professional Development (CPD) activities. This will form part of a substantive role and no additional payment for these activities should be expected.

Main duties and responsibilities

The ideal candidate will have previous experience and strong interest in content creation, with the ambition to provide feedback to help reaching target business audience.

1) Generating marketing tools and materials to reach B2B and/or B2C audience.

2) Creating high-quality and engaging content using various media formats:presentation, flyers, business materials, one-pager, pitches …

3) Market research and analysis: Generating reports on market trends.

4) Keeping track of industry trends, algorithm changes, and emerging technologies to stay relevant and adapt content creation strategies accordingly.

5) Strategically promoting the created content across different platforms to increase visibility, reach, and engagement.

6) Ensuring that the content aligns with the brand's tone, style, and values to maintain a consistent image.

7) Use data-driven insights to improve future content strategies.

8) Collecting and organizing relevant and valuable content from other sources to share with the audience.

9) Provide communication and marketing materials for business related events.

10) Interacting with the audience through comments, messages, and social media interactions to build relationships and strengthen the community)


Essential Qualifications/ Experience/ Attributes

Graduate from a degree (Master’s degree or equivalent) in a relevant field such as communication or marketing

Knowledge in relevant marketing tools

Previous experience in content creation

Familiar with MS suite to create content

Demonstrated ability to multi-task whilst adhering to deadlines

Ability to perform data analysis, interpretation, and reporting

Ability to improve and optimise


Take pride in the quality of their work


Organised and rigorous


Understanding of English language, both written and oral

Desirable Qualifications/ Experience/ Attributes

Familiar with adobe suite to create content

Knowledge of GDPR standards